Giving investors access to high-quality projects and opportunities through InvestConnect.
01
Starting point
The InvestConnect website was outdated and didn’t accurately reflect the brand’s position as an innovative and modern fintech company. The existing UI lacked the clean, sophisticated look & feel needed to appeal to its target audience of ‘tech-savvy’ investors, and needed a branding update in order to align with how the company wanted to be perceived by the market.
02
Objective
To bring InvestConnect up to modern standards and best practices for UI/UX design by updating all design elements and website layout whilst retaining the brand message. This aimed to improve the website’s appeal and credibility in the eyes of its target market and therefore strength its position in the fintech space.
03
Outcome
The redesign has increased the credibility of InvestConnect, resulting in higher user sign-up rates. The brand is perceived as trustworthy and approachable, creating better user engagement. The website is more intuitive and appealing to users, creating a highly positive response.
After contemplating a website update for some time, I’m very glad I did. Clique delivered a great website redesign for my business, InvestConnect. Marie’s professionalism, creativity and attention to the details in my website were outstanding. I’m thrilled with the new designs.
Anthony M.